Email Strikes Back
Why building your database and newsletter is more important than ever
The best time to build an email newsletter was 20 years ago.
The second best time is today.
Things have seriously changed since social media started. What worked ten, five or even two years ago really won’t work next year. If your success depends upon you trying to “figure out” LinkedIn, or going viral on TikTok, you’re already toast.
Maybe even croutons.
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