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Home Buyer and Seller Consumer Trends Big Takeaways for 2025

The Big Takeaways from the recently released NAR Annual Profile of Home Buyers and Sellers (2025) with Matthew Ferrara, Philosopher and Speaker

To kick off the new year in a recent webinar, Matthew Ferrara reviewed the latest trends and updates from the recently released NAR Annual Profile of Home Buyers and Sellers report below are some Big Takeaways from the data.

  • For in-depth insights, data, and marketing strategies, we suggest you watch the full recording above (60 mins). 👆👆👆

  • Scroll down for some quick clips that overview the highlights and big takeaways below. 👇👇👇

Real estate is much more about the real estate consumer than the actual houses themselves.

While it's important to understand market stats, like price and days on market and list-to-sell ratios, ultimately what truly matters is who is buying and selling and how we can connect with them and adjust our sales marketing and relationship management plans to create the opportunities we need to grow our business, but also to serve customers and clients all around the world.

The Big Takeaways

In the highlight clips below, Matthew shares key data points and insights for Home Buyers and Sellers in 2025.

The major changes, major highs, and major lows, that will help you plan for your success in 2025.

BUYERS Big Takeaways

Data shows some all-time highs and some all-time lows occurring with home buyers that might affect your marketing plan for 2025. Watch the clip for more (3 mins).

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Always Inspiring Podcast
Matthew Ferrara's stories, ideas and photography. Optimistic, inspiring and definitely Good news. And sometimes about the wonderful world of real estate.